This image shows the impact that storytelling has on the human brain. It's a great example of why your presentation should include storytelling.
So next time you prepare your presentation, don't create the same old boring, bullet-point style presentation ... instead, think about how you can create a great STORY that will engage and leverage the affects that storytelling has on the brain of each of your audience members.
Mark Johnson is the Chief Executive at Xtrii. He is a proven CIO, renowned, global technology advisor and business leader.